RO/​LU

Websites

RO/​LU was the exper­i­men­tal design practice of Matt Olson and Mike Brady which bridged large divides, from landscape archi­tec­ture to furniture to sculpture, all with an avant-​garde slant that contained elements of John Cage, Donald Judd, Ulrich Rückriem, and many others that operated in a par­tic­u­lar spiritual space.

I worked with RO/​LU on several web projects over the years, the main one being their studio site, which was designed to eschew the typical portfolio trappings in favor of an ambient and inter­con­nected overview of their thoughts, approaches and processes.

In the primary view, “Random View,” several of these snippets are pulled from a large pool and assembed into a pro­gram­mat­i­cally generated layout with color-​treated links to their projects. The other views offer different takes on a more ordered per­spec­tive. All are navigated not via scrolling, but by dragging and zooming over a large expanse.