New York


  • Web


  • Wkshps

Case study

The architecture practice of WORKac is provocative and playful, and as such the redesign of their website needed to reflect that as much as it showcased their decades of work.

The homepage is a randomized field of projects floating ever upwards, windows into the projects cropped to the various shapes defined by the WORKac identity system. A pseudo-screensaver of sorts, giving a glimpse of the practice as a whole, but interactive and linking into the projects themselves. While random, frequency, spacing, and speed were carefully tweaked and constrained to certain parameters.

Projects are displayed within the entire dimensions of the browser, with the navigational elements changing in accordance with the image or media displayed. There are no dead ends; when the images of one project end, a new project appears — an infinite loop through the studio’s practice over time.